3.18 Selling from the Chair

In this lesson, we discuss: • How the doctor can help maximize capture rate • Strategies used to improve lens upgrades & multiple pairs • Discussion of non-branded alternatives leading to increased margins Please direct all non-sensitive questions to our...

3.17 Billing, Invoicing, and Sales Examples

Important documents from this lesson: Usual and Customary Pricing Sample V Codes Lens Categorizations for Billing and Comparison In this lesson, we discuss: • Examples of Billing, Invoicing and Sales Please direct all non-sensitive questions to our members-only...

3.16 In Office Finishing Basics

Important documents from this lesson: Stock Lens Budget Calculator Edger Pricing In this lesson, we discuss: • Definition • Profit Points • Generated Vs Finished Vs Semi Finished Explanation • The Machine Itself: Buying Notes • Staff Requirements and Payroll...

3.15 Frame Reps

In this lesson, we discuss: • Job Role • Compensation • Scheduling • Service Expectations • Your Due Diligence • Gifts • Reps and Frame Board Management • “Piece Counts” and Company Training Please direct all non-sensitive questions to our members-only...

3.14 Dealing with Frame Vendors

In this lesson, we discuss: • Billing Types and “Terms” • Exchange and Warranty • Exchange and Warranty Reimbursement Please direct all non-sensitive questions to our members-only Facebook group, or email Dr. Sturm or Zeke Agee with private questions...